From Phone Tag to a Calm Book of Business
Client Multi-location restaurant groupTimeline 5 weeksTeam 2 full-stack + 1 part-time designer
40% drop in no-shows (pilot group)
3× staff speed on a Friday night
The challenge
Reservations were split across a legacy system and notecards, creating double-books and no-shows.
Our approach
Step-by-step how we scoped, built, and shipped the work—together with the client team.
Service model
Party sizes, table maps, and rules by venue, one codebase.
Comms
Twilio for reminders with quiet hours and locale-aware copy.
Tech stack
Key features built
Reservations
Waitlists and rebooking without staff spreadsheet macros.
Table map
Host view tuned for the rush hour.
Reporting
Daily recap for GMs and revenue ops.
SMS
Templates with edit audit trail.
Access
Role by venue to avoid over-sharing.
API
Hooks for the POS when ready.
Timeline
Milestones from kickoff to launch and handover.
Weeks 1–3
MVP
Book, remind, and seat.
Weeks 4–5
Rollout
Two venues, training, and tuning.
The results
Impact
Hosts spent less time on the phone; guests got consistent confirmations.
“The floor actually trusts the list now.”
Next steps
Deposits and dynamic pricing for peak nights.
Ready to achieve similar results?
Share your product goals and timeline—we can map a plan that fits your team and delivery window.